Customer advisory boards

Keep customer advisory board conversations active between meetings

A customer advisory board creates the most value when insight is captured, organized, and followed through—not left in meeting notes. Productroad gives selected customers a private space to discuss priorities and see the decisions that follow.

Productroad customer feedback board with categories and votes
A feedback board gives customers one place to submit, discuss, and vote on ideas.
Productroad product roadmap with configurable status columns
Publish a focused roadmap filtered by board, tag, status, or audience.

Build a private workspace for advisory members

Limit a feedback board to invited or verified participants and organize topics by strategic theme, product area, or upcoming decision. Members can submit ideas, comment, reply, vote, and follow discussions between sessions.

Custom branding and a domain aligned with your product make the workspace feel intentional, while search-index controls keep confidential discussions out of public results.

Preserve the reasoning behind recommendations

Record meeting themes as discussion topics, attach supporting material, and invite members to refine the use case asynchronously. Pinned or highlighted comments keep an agreed conclusion visible.

Tags, segments, internal comments, and assignees let the team add evaluation context without losing the customer's original language.

Report back without turning advice into a promise

Use custom statuses to distinguish ideas under review from committed work. A private or segmented roadmap can show selected direction at the level of certainty the team is ready to share.

Notify members when a topic changes and publish targeted changelog entries when relevant work ships. Members see the impact of their participation and can respond with new evidence.

What to focus on

Invitation-only discussion

Create private boards and segmented views for a selected group of customers.

Durable insight

Keep meeting themes, votes, supporting discussion, and team context together.

Thoughtful follow-through

Use statuses, private roadmaps, and targeted updates without implying every idea is committed.

Productroad helps you collect user feedback, prioritize it, make a roadmap of a project and inform customers via changelog about new cool features.

Free 14 day trial. No credit 💳 card required.